Teespring

(I’m excited about today’s post because this is something I’ve been working on for the past five months. Now I’m ready to talk about it.)

Not too long ago, I knew nothing about how to run a Facebook ad to sell a product. Okay maybe just tried it once. I ran an ad for an iPhone app I had to try and get more users. I wasn’t sure if it really helped. I probably was doing it all wrong. Still I tried.

One day in March I came across someone selling a course about how to make money selling your own t-shirts online. This seller was your typical internet marketer. He said how easy it was. He said he earned over $100k in a month. He made it seem like anyone could do it. He knew how to sell.

So my eyes got big and dreamt about the money I could earn if I sold my own designs. Selling t-shirts had been on my mind for many years. I just never thought I could make that much money from it.

I bought the course, which was really cheap. The course was just okay, but I knew nothing to start anyways. Soon I had my first t-shirt design uploaded and ready to sell. I created it myself with my basic Photoshop skills. I created an ad and started running a Facebook ad campaign. I learned to test it out with a $10 ad budget. If no one bought a shirt in the first $10, then stop the ad. It was a way to test out the design and buyers.

My first design got to $10 and no one bought. I stopped it.

Still I was interested in this. I liked the process. I joined a couple Facebook groups to talk and learn from other people. Some were just beginning, some were having success, while some were still struggling.

The next twenty designs and ad campaigns failed. I spent $10 each time to test it out, and despite thinking people would love the shirt, no one was buying.

The highest I got was 3 shirts. I thought I had an amazing design and targeted the right audience. I lost money on that campaign because each day I spent $10 and ran it for seven days hoping at least ten shirts were ordered. The reason I needed ten orders is because the website I was using to print and ship these shirts is Teespring.com. They make it easy for anyone to sell shirts. Just upload a design, set your price, and if at least 10 shirts are ordered, then the shirts get printed and shipped. They handle that. They just send you money.

If it doesn’t reach at least 10, then no one will get charged and no shirts will be printed.

So no upfront costs and no need to keep any inventory.

I learned it wasn’t as easy as I thought. I couldn’t just make a shirt, and advertise it. Twenty-one failures proved that. I tried selling shirts to dog lovers, coffee lovers, hot sauce lovers, lawyers and more. It would have been easy to quit after so many failures. I wasn’t ready to quit yet.

Finally on the 22nd campaign I had a winning design. It was stupidly simple. It was just a cute message I found on Instagram and targeted towards pediatric nurses. It took less than five minutes to create it in Photoshop. Once I ran the ad, I had a sale before I spent $10.

After the campaign ended seven days later, 17 shirts were bought. I spent $81.72 on ads and earned $112.25 for a profit of $30.53.  It wasn’t a huge profit, but it was a successful campaign finally. It took a few more failures before I had another successful one when I sold 32 shirts.

Here is that shirt. As you can see I was targeting butchers, and giving them a funny shirt.

Feel Safe at Night
Seeing success made me even more obsessed about this. I stayed up late to research ideas and work on new campaigns. I learned through trial and error. I carried a Moleskin notebook around all day and wrote down t-shirt ideas. The first thing in the morning I would check how sales overnight were. The last thing I’d do before bed was preparing new designs to start selling in the morning.

After my first full month, I just about broke even. I cashed out $1,106.87 from Teesrping, but paid just about that much in Facebook advertising. Some people might be discouraged, but I was glad I broke even.

In the month of May, I kept working hard. I was flat out was obsessed with it. All my free time was spent on this. Because I was trying to find the right audience and sell them the right design, I had more failed campaigns than winning ones. But the winning campaigns were massive.

I had my tipping point

The month of May I was finally profitable! I finally was more consistent with my campaigns and selling designs that my customers wanted. All the struggling I had before was finally turning around. All the hard work I put in was now starting to show me massive results.

The month of May was my tipping point. Since then I’ve been profitable every month.

Continue Reading…

Lately I’ve been feel uneasy. I can’t seem to relax. When I’m standing in front of my computer, I feel like there are a hundred things I need to be doing. If I’m not on my computer, I’m on my iPad or iPhone. That makes me feel stressed out and unable to focus for long periods of time. My mind is jumping from one thing to another.

Even when I’m trying to read a book, my mind begins to drift just a few minutes after reading.

It’s a problem that I want to solve. I want to have more focus and feel more calm. I don’t like feeling jittery. I want to be more productive because I have better focus.

In today’s episode I share the techniques I’m using now and will be using to improve in this area. It can be improved. We didn’t just wake up and have short attention spans. It’s because of the habits we’ve built over time. It’s because our mind isn’t trained enough.

I believe if this is one area we can improve, we can be more productive and feel an overall sense of calm in this busy world we live in today.

Here’s a link I mention that shares tools to help

10 Online Tools for Better Attention and Focus

Headspace app for iPhone and Android

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Kary Oberbrunner Day Job to Dream Job

Are you stuck in a job and so badly want to get out? Do you dread each day you have to go to work? Life is too short to be doing work you hate. We live in a world today where it’s easier to create your dream job. Yes it’s true! Five years ago I wouldn’t have been able to create an iPhone app. It’s easier than ever to publish your own book and keep more of the money through Amazon Kindle. A job used to require being in an office, but now it just takes a computer and internet and that work can be done anywhere in the world.

I really wanted to get Kary on the podcast because he helps individuals find their purpose in life. He helps guide them from escaping their day job to going after their dream job.

He not only wrote about how to do that, but he went through his own escape. He was in a typical job and on his way for a promotion when it just didn’t feel right for him. While many people would think he’d be crazy for leaving a great job, he still did. Now he’s a writer, speaker, and coach working with individuals and organizations on reaching their true potential.

In this interview, I ask him about making that transition. He shares so much great stuff!

A must listen if you want to escape your day job prison. 

Some links mentioned:

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Get Busy Living Podcast 25

There’s not amount of books you can read, podcasts you can listen to, praying and hoping to change your life without one very important ingredient. That’s taking action.

I’m not talking about doing a little bit. I’m taking about taking massive action. The type that goes on for days, weeks, months, and even years.

No one in life that has their dream life has achieved it without taking massive action. It’s true! Ask anyone and they can tell you what they had to do.

Too many people wish for a better life, but are so afraid to not only take action, but to take that first step. They’re fear failure. They hope for the easy way out They hope it’s painless.

It won’t be and it will never be.

I used to be THAT guy. The one that feared failing again. The one that wanted the perfect outcome with very little work. Too me too many years to finally wise up, but I finally did.

Join me on today’s podcast as I talk about the importance of taking action.

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Get Busy Living Podcast 24 How Gratitude Can change your life

How often do you stop and appreciate what you do have? I know sometimes it’s hard. You’re busy. You have a million things going through our mind.The last thing you do is to take time to be thankful for what you do have in this busy world.

You might also feel lost right now. Your life isn’t going the way you want. You constantly complain. You focus on what you don’t have in life.

You might not be realizing that the thoughts you constantly have about wishing for a better life or complaining about what’s not going well is holding you back. You keep that cycle of negativity going.

It’s time to start getting you to change your mindset. You can do that by practicing gratitude. Gratitude isn’t something you should just do once a year at Thanksgiving. It should be as common as brushing your teeth.

It’s scientifically proven! Research has shown that those who practice gratitude have less stress, better health, better relationships, and more wealth. I know you would love those!

Even though you think everything in your life is going wrong right now, there are still things you can be thankful for.

What’s great about practicing gratitude is that it doesn’t take very long, it’s completely free, and when done consistently it will change your life. It has helped me and I still continue to be thankful for so many things.

If you keep thinking about what you don’t have, you’ll never have more. If you appreciate what you do have now, you’ll get more.

Enjoy this podcast! It could be life changing.

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Let me ask you a question. If you had a goal of (insert your goal), what would be the first thing you do? You’d probably figure out what steps you need to take. Right? Well that’s not a bad way to start, but it’s not the best way.

The problem with just following the steps to achieving your goal is the baggage you carry along with it. You might have a goal to start your own business, but the baggage you’re carrying is years of failures, low self confidence, self-doubt, bad habits, and a bad attitude. You’re dragging yourself down before you even try to begin.

Then you do begin and you’re working hard, but you’re wondering why you’re not seeing success. Next thing you know you quit. You’re back to where you started. Maybe you’re worse off because you feel like a failure.

You continue this cycle with any new goal you try. You just don’t know why you never have success.

In today’s podcast, I want to share with you what you’re missing. What you don’t need is only a plan of action. What you need to do first is to become the type of person that would achieve those types of goals.

You need to change on the inside first if you truly want to see change on the outside. The common mistake is trying to change on the outside, hoping that it changes you on the inside.

When I learned and began doing it, I began seeing huge changes on the outside. More importantly, I had changed as a person first so that I could get the results I wanted on the outside.

 

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